CX-Brussels,
Passionate about Customer Experience
CX-Brussels is a Belgian organization that wants to move forward customer experience in all its aspects: by bringing together CX & Digital professionals, share the latest insights and organize engaging events for its members. We actively promote best practices in customer experience management in Belgium and Luxembourg, to help grow any business and to have more and happier customers.
People About CX-Brussels
What They Are Saying
"CX-Brussels events have been instrumental in transforming our customer engagement strategies. The insights and practical tips I've gained have directly contributed to increased customer satisfaction and loyalty in our company."
Sophie Dubois
Customer Experience Manager
"Attending CX-Brussels workshops has been a game-changer for our digital initiatives. The expert speakers and interactive sessions provided us with the tools and knowledge needed to excel in optimizing our digital touchpoints."
Marc Lefevre
Digital Marketing Director
The events organized by CX-Brussels are unparalleled in their quality and relevance. The focus on personalization and innovative customer journey strategies has empowered our team to deliver exceptional service and stand out in a competitive market.
Elise Moreau
Head of Customer Service
Join CX-Brussels to connect with professionals, access exclusive events, and enhance your customer experience skills.
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Interested in
Our upcoming events ?
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CX-brussels Cx event
2nd CX-Brussels Members Event - Hear from 6 members + Keynote
Join us on Thursday, April 23rd , at Volvo Cars BeLux for the CX-Brussels Members Event, which consists of two parts.
▶️ Six CX-Brussels members will present use cases and innovations that have been developed by them over the past year. These presentations will offer valuable lessons and perspectives on how to enhance customer engagement and drive digital transformation. After the presentations, there will be a panel discussion with the speakers 🎤, where you can join the conversation and discuss current trends and challenges regarding CX & Digital.
🗣 Renowned keynote speaker Joeri Van den Bergh. Joeri is a globally recognised thought leader and marketing author and will bring a keynote on the impact of next generations — Millennials, Gen Z and Gen Alpha — on marketing, business and consumer trends. Joeri is also a co-founder of Human8 (formerly InSites Consulting) and publishes regularly research on the generational aspects of marketing and branding. As a speaker he is known for blending data-driven research with humour and real-world examples, Joeri will take us on an inspiring journey through the generational landscape — and what it means for our industry.
🔔Save the date and register yourself. We're looking forward to seeing you for the 2nd Members Event of CX-Brussels
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CX-Brussels round table
CX-Brussels Round Table on the Banking Industry
On Wednesday, May 13th , we'll have our 2nd CX Round Table of 2026. Topic this time is banking. We'll have Michel De Wachter, Head of MarCom Expertise Centre at BNP Paribas Fortis, as a speaker.
👉 The Belgian retail banking sector has undergone a profound transformation over the past decade, shaped by digital acceleration, shifting customer expectations, and intensifying competition. For BNP Paribas Fortis, Belgium's largest bank, embracing this evolution is not optional, it is central to its strategy.
🗣 Michel De Wachter: co-developed an ambitious three-year plan focused on redefining people management, marketing organization, technology and tooling, partnership strategy, and segment-wide marketing approaches. The ambition: to move beyond traditional marketing toward a more agile, intelligence-driven growth model.
Michel holds a master’s degree in economics (International Business) from KU Leuven and brings a diverse background spanning banking, product development, and the startup ecosystem. This unique blend gives him a distinctive perspective on how large organizations can remain agile and innovative.
🔔Save the date and register yourself. We're looking forward seeing you for the 2nd Round Table of CX-Brussels in 2026.
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